Marketing Ideas for Printers has created a method to generate important insights about your website and online visitors. Below are a few tidbits on MI4P's Website Analytics product.

Why Website Analytics you ask?

• You can see how people find your website (organic, social media, other websites, and directly into search)
• You can track what people do when they’re on your website (common landing pages, what pages they click through to next (if any), how long they spend on your website)
• You gain valuable information on who’s visiting your website and how (demographics, geography, browsers, even general interests)
• You can find the most popular pages on your website
• Website analytics will provide you the important insights about your online visitors so that you can make informed decisions to improve your website's performance and sell more printing!

Key Takeaways: What Website Analytics can do for you

• As a printshop business owner, you'll be able to drive your print business decisions forward with data-driven marketing. What can you expect with our Basic Website Analytics package?
  • Set-Up and Implementation
    • An analytics account will be set up using Google's Universal Analytics (UA)and/or Google Analytics 4 (GA4) codes to show you the effectiveness of your website pages, including reporting, data analysis, and reCAPTCHA.
  • Insight Reporting and Quality Control
    • You can rest easy with complete monitoring and analysis of your website analytics. We'll ensure your analytics continue to run smoothly and at all times.
    • MI4P will provide you with an analytics report each month that shows who is coming to your website and their actions once they get there.
  • Ongoing Analytics Consulting and Optimization
    • We’ll meet with you (up to an hour) once a month to audit your website data, provide you with a printed report, and work with you to strategize a personalized plan that’s tailored to your goals and objectives.

If you are interested in adding Website Analytics to your website, please reach out to us at 1-800-736-0688 or email at techsupport@mi4p.com.