Your Marketing Ideas For Printers website has been designed with a particular focus on making it easy for your customers to buy printing from you. This Getting Started series is a collection of articles available in our Knowledgebase that are designed to help you hit the ground running to accomplish exactly that.

The Big Picture: Sell more printing

At Marketing Ideas For Printers, we have set out to make a website that you can use to accomplish the most important goal: sell more printing. By using the tools available to you through your website's Control Center, you are able to make it easy for print buyers to buy printing from you.

The Getting Started series

This Getting Started series will walk you through learning some of the most important features and add-ons of your site to make sure it is easy for your customers to buy printing from you. Some of the major features covered include:

• How to set up and edit order forms
• How to create customer accounts on your site (and how customers can create their own)
• How to set pricing for your products
• How to move orders through your website's Workflow page to completion

Marketing Ideas For Printers 101

This series of articles is intended to move you from being completely new to the websites to being a Marketing Ideas For Printers semi-pro. You can think of it as "Marketing Ideas For Printers 101" — we'll be covering the most important features thoroughly enough that you'll be able to use it effectively as quickly as possible. And when you're finished, there'll still be plenty of features for you to explore, like the many pages of sales and marketing content included with your site.

Using the Getting Started tutorials

The plan is simple: work through the Getting Started tutorials one step at a time. Start at the top of the list, and work your way through it at your own pace. If you do one a day, you will be finished in 2 weeks. Here is the complete list:

1. What it's all about (this document)
2. Exploring the Control Center
3. Customer Accounts
4. Order Forms - Overview
5. Order Forms - Starter Forms
6. Order Forms - Custom Order Forms
7. Order Forms - Private Reorder Forms
8. Pricing - Overview
9. Setting up Shipping Options for your customers
10. Setting up Payment Options for your customers
11. The Shopping Cart
12. Workflow
13. Proofing
14. The Client Support tab

A Final Hint: Leverage Your Work

As you get started, please keep this in mind: you can make the most of your initial efforts by setting up the products and the customers that account for the majority of your business. Eventually, you'll want to have everything you sell available on your website. But in the beginning, you'll get the biggest benefit with the least effort by focusing on the top 20% of your products and clients that account for 80% of your sales.

The next step

Ready to jump in? Our next article introduces you to the Control Center, where you'll be doing most of your work with the website.